To some they are slogans, to others a silly gimmick by the tourism industry, and to some "a branding of a nation." I just find them rather laughable. I don't think they need explanations for being on my list, but hey, you decide! Here are my favorites, both past and present...
10. Costa Rica: No Artificial Ingredients
9. Montenegro: Experience the wild beauty
8. Tie: Belize: Mother Nature's best-kept secret AND Guatemala: Soul of the earth
7. Scotland: The best small country in the world
6. Timor Leste: Discover the world's newest nation
5. Honduras: Central America you know-the country you'll love
4. Indonesia: The ultimate in diversity
3. Panama: It will never leave you
2. Columbia: The only risk is wanting to stay
1. Australia: Where the bloody hell are you?
Honorable mention:
Malaysia: Truly Asia
Egypt: Where it all begins
Brunei: The kingdom of unexpected treasures
Dishonorable mention:
Scotland. This last year they spent ₤125 000 ($182,250.01 USD) for an upgrade.
Now their slogan is..."Welcome to Scotland!"
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